Founded in 2018 by Artur Schmal, Original Type has produced some of the most exciting retail and brand typefaces in recent years. Now, the Amsterdam-based foundry is joining Type Network’s global collection of partners. We sat down with Schmal to…
About Original TypeAuthentic ideas expressed through Original Type.
At Original Type we believe that unique voices, authentic minds and current ideas are expressed and articulated through original and high quality typefaces.
Founded in 2018, Original Type sets out to produce and publish original, contemporary typefaces that enable creatives and brands express themselves in an authentic way. Among our clients are advertising agencies, publishing houses and design studios. Original Type produces her typefaces with the utmost care and meet the latest industry standards. Next to publishing retail typefaces we create custom and bespoke typefaces on commission.
Artur (b. Netherlands, 1976) caught the type bug at the Royal Academy of Art in The Hague where he graduated in 2003 with a master’s degree in design from the Type and Media course. He has been working in the type industry ever since. In 2018 he founded Original Type, an indie type foundry that believes that type is essential to express authentic and unique voices.